Bette Dowdell

What’s up with the lamebrains who speak in the potty-mouth dialect without even a hint of a thought about how others will receive their message?

If you’re in sales in any way, this one’s for you. Step this through with me:

Unless we’re speaking to ourselves (which is another topic for another day), when we speak or write, at least one other person gets involved by listening or reading. And I would guess our purpose of speaking or writing would be to communicate with that other person or persons.

Okay, so how much imagination does it take to realize that offending our audience would interfere with our communication effort? Well, if you can measure imagination by the dram, it’s less than that.

So why are so-called marketers–kings of persuasion they’d have you believe–casually offending  their audiences–and losing sales–with their vulgarity? What’s that about?

Like everybody else, I’m awash in e-mail newsletters. Too many, really. So when an e-mail shows up with crass language (pick a four-letter word, any four-letter word), vulgar thoughts or the ubiquitous OMG, that newsletter is toast. I unsubscribe immediately.

Same with those who consider my Christian faith a fit topic for ridicule. Gone in a trice.

The newsletter’s information may be great, but why should I pick through a garbage dump to get some nuggets? Somebody else will offer information that’s just as good. Maybe better. Good bye.

And the same goes for people selling insurance or investment advice. Or anybody else who wants my business. Or friendship, for that matter.

Potty-mouths see themselves as ‘cutting edge’ or ‘trendy’ or some other just-how-clever-can-you-be description. What they are, though, is insecure.

Insecure people feel compelled to fit in, to go along with the crowd. You know, trendy. Unfortunately, a have-to-go-along attitude always flows downstream, never upwards to excellence. But their need is so great they can’t catch a clue they’re building roadblocks to success.

Unless, of course, they market to other pitiful people in the same boat. Then they can all wallow in garbage together.

That kind of limits their market, but as long as they don’t run their potty mouths on my time, it’s their business–or lack of business, as the case may be.

Perhaps you’re part of that group, but never stopped to think about this before. Well, now you know. And now you can do something about it. And you’re welcome.

One final word for those of you who remain unconvinced by my argument: You can stand on your right of free speech all you want, but offending people with your language costs you sales, friendships, business relationships, etc. And the people you offend won’t tell you why they’re walking away. Why do that to yourself?

Bette Dowdell inherited her encouraging, practical attitude from her dad, Charles Dowdell. Her mother, Josephine, joined him in teaching Bette that difficulties are simply hills to conquer. Read about this amazing couple–and the rest of the family–in On We March: A memoir of growing up in The Salvation Army, Bette’s book that celebrates her roots. You’ll want to read how love, faith and optimism brought the Dowdells through many difficulties as they lived to help others. You’ll be both astonished and heartened–and you’ll end up loving Bette’s dad, although probably not as much as she does. Get the book at Amazon.com, BN.com or, if you’d like a signed copy and free shipping, http://ConfidentFaith.com

Article Source:http://www.articlesbase.com/marketing-articles/how-insecurity-kills-sales-1783811.html

Carbon Copy Marketing is being able to Carbon Copy exactly what the top
producers are doing to make 5 figures or more a month in the marketing industry. You would think it is very easy to Carbon Copy them and do what they do by just reading their content which they put out. It is not that easy. You must be able to master mind with them and have them teach you through calls or web presentations.

What you want to learn from them will consist of a few things:

1.Marketing:

You want to Carbon Copy exactly how they market and what they do. I do not mean
copy the content they put out but what type of content and where they put it and
what strategies they use to rank that content for thousands of viewers to see
worldwide. For example how they use video marketing, article marketing, social
media networking, email marketing, pay per click, and much more very effective
marketing methods which they are using and proved that really work and can get
you the results. You want to learn from them because they are already getting
the results you want. This is just the beginning.

2. Personal Development:

Everyone knows in order to become successful and achieve what you want that you
must change yourself and how you do things if you are not yet getting the
results you want. This can be because you are not working on yourself enough
that your mind is distracted and not focusing on the necessities to success.
Carbon copying the top producers and the books they have read to help them
improve them selves is so powerful to anyone looking for success. For example
I would suggest reading “Think and Grow Rich” by Napoleon Hill if you have
not yet read it. There is more though.

3. Product Line:

You want to see what type of products they are selling to generate the 5 figures
a week and how much they get paid per sale. When done you can start selling the
same product line to get the benefits and value from that product distributed
to thousands of people worldwide using the marketing mix the top producers are
and you can soon become one yourself! Consistency is key though! The last point
is very important as well so keep reading.

4. The System:

All top producers have a system in place that takes care of their hard work.
They simply make money while they are asleep. How? A system is a website
designed for you to drive your traffic to and when your prospects get there the
website will guide them through the benefits of buying the product or service
you are trying to sell or promote. A few more items can be included in the
system to help you. I am saving the best item I have to give you for last.
Here it is though so read carefully.

I am offering you an opportunity to become a part of my Millionaire MasterMind Group and the Network Marketing Madness using the CarbonCopy Marketing strategies. To start working with me and many other top producers you must go to http://wealthcreations.ca/ now.

Elie Nassour
Master Online Marketer/Business Consultant
(647)268-7014
http://wealthcreations.ca/

Article Source:http://www.articlesbase.com/marketing-articles/carboncopy-marketing-network-marketing-madness-1785144.html

If you’re trying to Sell Your Music Online and get into music marketing and you want to try and sell something online, it’s got to be a real big deal. A bunch of songs won’t do it for even $9. And, get close to the customer. Customers especially fans can be demanding, but that doesn’t mean you should sterilize the whole sales process. If you can help people who buy the product with free advice than they feel they’ve got their moneys worth, and as I said, everyone’s different. Writing a quick email to make some suggestions to a fan or customer, I feel I’ve delivered value.

I’m quite experienced in Music Marketing and promoting novel acts because my background is in marketing and branding, which is all about translating unique experiences into value for audiences, and making their enjoyment and your recognition into a source of income online.

It’s important when artists understand that they are personally committed to their art that professional support is probably required to determine whether there’s a realistic market for what you offer, or more precisely in my field, to determine whether this can be developed into a source of income through new online business models and marketing methods.

From a sales perspective, you need a strong sales pitch on your site so to speak, but perhaps before we investigate that it would be worth examining your basic business models. I don’t know how viable driving sales and revenue with a CD in this era so we’d want to look at what you can offer in broader depth.In terms of promotion we have plenty of methods and techniques that would compliment your emerging brand but we’d have to assess what we’d need to do pronounce that brand – really take that tone from your blog and make it present.

I always say to artists we can do our promotion and drive fans but there needs to be something there for them to engage with, you’ve got your email list, now you need to drive sign ups with content that connects. Thats why this branding and development of content for your audience is so important. Online you have to have a consistent presence in order to build a consistent fanbase, then you can create revenue by servicing that fanbase in multiple ways including CD sales.

With $600 we could do a fair bit in 3 months, I’d suggest a makeover for your site, and developing your blog as a platform, and promoting that through search engines. I would also use an online advertising campaign to drive email sign ups – this becomes more effective once your whole sales process has matured – but we’d also have to develop your email management process to work in with your business model.

So there’d be a lot of written content development and editing required but we’d also look at how we can use video to meet our needs, and perhaps work on creating a video for the purpose of driving

propositions such as email sign ups and sales relevant to our primary business model (whether thats selling CD’s or otherwise).

Youtube and Myspace promotion we’d have to discuss whether these were suitable.

Basically it depends whether you want simple online promotions or you need us to get involved with branding and content creation also.

I know your basic content is strong but have you got the capacity to engage a building fanbase with regular weekly content?

So your basic $200 p/month covers the promotion you’re talking about, social networks, and search through Google. I’ll also discuss recommended strategies for online advertising which I suggest an

additional budget of $50 p/month for.

But what will happen when social and search visitors begin to arrive?

Have you got free content we can offer to push email sign ups?

And will you need support in delivery weekly content through the social portals and your blog?

If you and/or the artists can contribute regular blog posts, video content and interactive/viral concepts, great, but you may need regular content developed (blogs, video, interactive/viral elements) and branding support to engage fans.I think once you’ve got your head around outsourcing and having guys overseas do all the promotion for you, that’s pretty much half of learning Music Marketing how to sell your music online. But you want to know which sites I use where I do everything and how I do it so it all works out. Once you know that stuff, well you’ve already got the edge over the guy who is completely DIY.

Now you just need to work out how to make money. I can’t promise anything there but I can give you plenty of ideas to Sell Your Music Online and some of them work for me, I’m sure one or two will work for you. You just have to be ready for it take a couple of years. That’s life. For more log onto: http://www.musicmarketingmanagement.com

Matt Turner is director of Kurb Promotions (www.kurb.co.nz), a New Zealand based company offering comprehensive and affordable Music Marketing and Sell Your Music Online services to entertainers and small businesses around the world offering internet marketing packages, video marketing.

Article Source:http://www.articlesbase.com/marketing-articles/sell-your-music-online-online-music-marketing-and-management-1778144.html